Inside Sales Lead Generation

Keith H. Chandler
City: Toronto
Last visit: 2014-01-31
Author's ads: 1

Posted: 2014-01-31



                                                                                                                               Toronto, ON                                                                                                              PROFILE   An inside sales professional having a solid track record of lead generation. An over achiever of revenue-producing activities, having the ability to create and manage all aspects of closed loop, full-marketing and lead-generation campaigns from concept to execution.  Highly motivated, self-determined and tenacious with a strong internal sense of buying habits. Possessing strong written and verbal phone communication skills.   EMPLOYMENT HISTORY   The Call Center Service, Toronto, ON                                                   2011 - present  Principal   ·         Provide comprehensive telemarketing consultation and creation of lead generation campaigns. The company’s business services allow companies to constantly find new and better-qualified leads in order to keep their sales pipeline healthy, strong and help organizations grow their nurture and prospect base in order to gain customers. ·         Offer direct internal support and assistance in the lead generation process by doing cold calling as part of the routine. I have high customer satisfaction levels evidenced by successive projects which meet and/or exceeding the forecasted goals    Axentia/IndustryBuilt, Toronto, ON                                                          2005 - 2011  Senior Inside Sales   ·         Often leading a three-person team to do lead generation calling to offer ERP solutions to specific verticals, for webinars and seminars, while maintaining a disciplined routine of calling prospects in order to make appointments for sales reps. ·         Assisted in devising strategies and tactics, which achieved high performance levels of success - while being the six-time Top Performer winner - in making appointments and presenting opportunities for demonstration of all these products.                                              Syntax Software Technology, Toronto, ON                                               2003 - 2005

Business Development Manager   ·         Telemarketing company prospects from a database to make appointments for the Sales Reps and initiating sales activities in order to call inviting potential customers to company-sponsored seminars, webinars and events.   ·         In addition, maintained a prospect database in order to execute a variety of telemarketing efforts and participate in direct mail campaigns and partner-oriented efforts.   Silverline Technologies Canada, Toronto, ON                                               2000- 2003

Business Development Specialist ·         Involved in all aspects of lead generation including campaign creation, selection of    target, list acquisition, data validation, campaign execution, and prospect hand off ·          Campaigns included stand-alone telemarketing campaigns; corporate direct mail campaigns and pre and post trade shows

Telemarketing Services, Toronto, ON                                                           1999 - 2000


·         Contracted for telemarketing and lead generation services to a wide variety of industries. I had high customer satisfaction levels evidenced by multiple contract extensions. ·         These included: i.e.: Coinamatic Services: Refined the companies target account database through research and list acquisition this led to an improved ability to target prospects and develop leads. GEOTravel: Initiated lead generation. PVG Consulting: Executed North American call campaign. MediaLink: Telemarketing programs.

Watts Telemarketing Services, Toronto, ON                                             1995 - 1999

Outbound Call Centre Manager

·         Collaborated with marketing and the clients to create and execute outbound calling campaigns on business-to-business and business to consumer. ·         Analyzed previously unsuccessful direct marketing campaigns and restructured the program and re-initiated the campaign leading to improved results. Leading to satisfaction with the overall campaign. ·          Managed a staff of 100 Telephone Sales Representatives and responsible for overall team productivity. Created and tested calling scripts and monitored call quality. Responsibilities included hiring, training, mentoring and motivating staff